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Hear more of what he has to say during his appearance on The Reset's Podcast.
He explains why brands can't choose between the two, but must leverage them both, to be most impactful.
He tells MediaPost the crucial role creativity plays in consumer engagement and lasting value.
It shouldn't be about simply fulfilling a quota.
Check out the podcast.
Through RAPP Well, the agency plans on becoming a game-changer in the healthcare industry.
How did he learn from his misstep, make changes and move forward?
The digital landscape has changed everything - learn what Justin thinks marketers need to do to leave a mark on consumers.
Learn some of the ways to focus on the individual, in a digital-first universe.
Learn how Justin plans to continue creating real business value for RAPP's existing and prospective clients.